Conference Program
|
America's Center St. Louis, Missouri
|
Location of Events
With the exception of the Chairman's Party on Tuesday, all EASA events will take place at America's Center. Optional tours and Spouse / Guest tours also will depart from and return to America's Center. (The Chairman's Party on Tuesday evening will take place at the Renaissance Grand Hotel.)
Note: Those with Full Business or Spouse/Guest registrations and all exhibitors may attend all education sessions. The Weekend Package and day passes are good for only the days specified. Exhibit passes are good only for the exhibition. See Registration Policies for a complete description of what each registration option includes.
|
Exhibit Hours
Sunday, June 14
1:00 - 4:30 p.m.
Monday, June 15
12:00 - 4:00 p.m.
Tuesday, June 16
9:00 a.m. - 12:00 p.m.
|
Registration Hours
Friday, June 12
8:00 a.m - 5:00 p.m.
Saturday, June 13
8:00 a.m - 5:00 p.m.
Sunday, June 14
7:30 a.m. - 4:30 p.m.
Monday, June 15
7:30 a.m. - 4:00 p.m.
Tuesday, June 16
7:00 a.m. - 4:00 p.m.
Wednesday, June 17
7:30 a.m. - 8:00 a.m.
|
|
Saturday, June 13
|
|
Early Bird Education Sessions are FREE to Full Business registrants.
Weekend Package includes Early Bird Sessions on Saturday and the Kickoff Breakfast, morning sessions, the Networking Lunch and the Exhibit Showing on Sunday.
|

|
9:00 - 11:30 a.m.
Optional Tour: Anheuser-Busch InBev Brewery
See Optional Tours.
1:00 - 5:00 p.m.
Optional Tour: Gateway to
St. Louis
See Optional Tours.
|
1:30 - 5:00 p.m.
Early Bird Education Session
AC Motor Redesign
This half-day program will cover:
How an AC motor operates
- Flux patterns
- Breakdown of losses
- NEMA designs
Use of EASAs AC Motor Verification & Redesign Program
Redesigning polyphase motors
- voltage
- horsepower
- frequency
- phases
- circuits
- span
- connection
Converting concentric to lap windings
Chuck Yung
EASA Technical Support Specialist
St. Louis, MO
|
1:30 - 5:00 p.m.
Early Bird Education Session
Vital Disciplines: A Workshop on The Four Pillars of the Sales Profession
Innovation is essential in our sales departments in order to change the status quo and break new ground. From there we must lay a solid foundation and establish structure in our sales organization. Customized to the EASA industry, this workshop will cover:
Personal Disciplines
- Positive attitude
- Technical knowledge
- Time management
- Territory management
- Reporting
Relationship Skills
- Customer focus
- Listening
- Relationship flexibility
Strategic Selling
- Evaluation of territory/accounts
- Marketing
- Serving
- Prospecting, penetration, protecting accounts
Tactical Selling
- Pre-call tactical planning offense
- Documenting responses to objections defense
- Practicing regularly
- Ongoing development
Attendees will receive a Personal Disciplines Checksheet, a Time Management Worksheet, a structure for documenting value, a Benefit Worksheet, an Accounting Strategic Planning Tool, and a Pre-Call Planning Tool.
Don Buttrey
Sales Professional Training, Inc.
Beavercreek, OH
|
1:30 - 5:00 p.m.
Early Bird Education Session
DC Troubleshooting & Repair Tips
This session will cover:
DC motor nameplate and DC theory
Failure analysis
Disassembly testing and repair tips
In-process testing and repair tips
Motor assembly testing and repair tips
On-site troubleshooting
Tom Bishop, P.E.
EASA Technical Support Specialist
St. Louis, MO
5:00 p.m. - 12:00 a.m.
Open Evening
|
Sunday, June 14
|
8:00 - 8:40 a.m.
Kickoff Breakfast
(Breakfast served at 8:00 a.m.)
8:40 - 10:00 a.m.
Opening Remarks
EASA Chairman Kevin Miller
Keynote Address: Innovation + Action = Success

Dan Thurmon
Motivation Works, Inc.
Snellville, GA

|
10:30 - 11:45 a.m.
Education Session
Innovative Sales Negotiation
This session shows how negotiation skills can help you win under pressure. It will help sales leaders and sales professionals learn:
Awareness of negotiation environment and adversarial ploys
How to sell service benefits and company value vs. price
Relationship skills, listening, and professional consultant selling
Proven negotiation strategies
Tactical pre-call planning
Defensive methodology
Hands-on practice and skill-development techniques
Don Buttrey
Sales Professional Training, Inc.
Beavercreek, OH.
|
10:30 - 11:45 a.m.
Education Session
Preparing for What the New Future Might Bring
The only constant is change. The State of the EASA Industry study explored this topic with end-user customers, especially regarding future outsourcing of maintenance services. This session will review these findings and offer the perspective of motor manufacturers. It also will discuss two critical forces that will shape the future of our industry, as well as contingency-planning ideas for addressing them. Key topics will include:
What types of services will end-users outsource in the future?
How will end-users view of the repair vs. replace decision change?
Can EASAns gain a larger share of the pie (and will the pie be smaller or larger)?
What should EASAns watch for in predicting their future?
Do motor manufacturers see a brighter future for EASAns?
What can you do today to better prepare for the future?
You can discuss this further with your colleagues at the open networking luncheon that follows this session!
Jerry Peerbolte
J. Peerbolte & Associates
Ft. Smith, AR
|
|
10:30 - 11:45 a.m.
Education Session
Pump Upgrades: Dont Just Repair ItUpgrade It!
This session will cover how to:
Improve pump efficiency
Improve pump reliability
Bolster your relationship with customers in new ways
Find new, high-profit revenue sources
Gene Vogel
EASA Pump & Vibration Specialist
St. Louis, MO
|
10:30 - 11:45 a.m.
Education Session
ANSI/EASA AR100: Whats in It for You?
This session will cover:
An overview and explanation of the contents of EASAs Recommended Practice
Why adherence to EASA AR100 is important
Tom Bishop, P.E.
EASA Technical Support Specialist
St. Louis, MO
10:30 - 11:45 a.m.
Education Session
Welding Tips for the Service Center
This session will cover:
Shaft steels
Proper materials
Preparation
Examples of shaft machining and welding techniques
Stubbing of shafts
Pitfalls and how to avoid them
Kent Henry
EASA Technical Support Specialist
St. Louis, MO
|
EASAs convention is a great opportunity to hear top-notch speakers on a variety of subjects that are important to our industry. I especially look forward to the sales and management topics, areas that are of particular interest to me.
Richard Bashore
Reading Electric
Reading, PA
|
|


America's Center
St. Louis, MO
June 14-16
|
11:50 a.m. - 12:50 p.m.
Networking Lunch
(Spouses/guests also receive tickets.)
1:00 - 4:30 p.m.
Exhibit Grand Opening
Check out EASA's current list of Exhibitors.
|
6:00 - 7:00 p.m.
Cash-Bar Cocktails
7:00 - 10:00 p.m.
The Un-Banquet
Entertainment by Tonic Sol-fa. See Social Events.
|
Monday, June 15
|
8:30 - 10:00 a.m.
Education Session
The One-Minute EntrepreneurA Fresh Perspective
This session will cover:
The Four Ps for solid results (passion, profit, people, priorities)
How differentiation helps you be their best choice
The keys for success in business
The attributes of entrepreneurial leaders
How to turn success into
significance
(Attendees will receive a copy of the speakers book, The One-Minute Entrepreneur)
Don Hutson, Co-author of The One-Minute Entrepreneur
Don Hutson Organization
Memphis, TN
|
8:30 - 10:00 a.m.
Education Session
Brush Plating: A Money-Saving Procedure
Brush plating can save members thousands of dollars in the repair process. This session will:
Describe brush plating and discuss its applications specific to the electromechanical repair industry
Compare brush plating with other metal add-on processes, such as welding, metal spray and plasma spray providing the pros and cons of each
Cover health and safety concerns and chemical disposal issues
Ted Ford
W.R. Associates
Encinitas, CA
|
8:30 - 10:00 a.m.
Education Session
Ordinary PumpsExtraordinary Temperatures
This session will cover how to deal with pumps that must handle extreme temperatures, including:
An overview of high- and low-temperature pump design
Repair considerations for extreme-temperature pumps
Extreme-temperature pump applications and end users
Effects of extreme temperature on NPSHR and NPSHA
Gene Vogel
EASA Pump & Vibration Specialist
St. Louis, MO
|
|
8:30 - 10:00 a.m.
Education Session
Tips for Making Your Safety Program Pay Dividends
With increasing regulations and customer demands, safety is becoming ever more important. It is essential to ensure that your safety program is an asset to your business rather than a drain. This session will describe proven tips, such as:
Development of a cost-effective safety culture that can pay dividends
Review of cost of claims
Loss-control strategies that can save you money, lower your EMR (experience modification rating), and insurance
premiums
Free resources
Beth Phelps
Flanders Electric
Evansville, IN
|
10:20 - 11:50 a.m.
Education Session
The Art of Selling Different People Differently
This session will focus on:
Developing your Personal Power: 4 keys to understanding human behavior
The A Factor: The key to high productivity
Personality Plus: How to project an authentic image of excellence
How to attract and retain profitable customers
Don Hutson, Co-author of The One- Minute Entrepreneur
Don Hutson Organization
Memphis, TN
|
10:20 - 11:50 a.m.
Education Session
Working with Your Bank During Rocky Times
As this convention program goes to press, the financial markets are on a roller coaster ride and credit remains extraordinarily tight. Even if this eases up in the short-term, it is a tenuous time to be a small- or medium-size business. This practical presentation will provide priceless, timeless pointers on how to work with your banker, particularly in this environment. It will cover:
What banks look for when dealing with current and prospective small business clients
How to structure your financial statement and manage your banks expectations
How to be proactive in dealing with a cash flow and/or credit crunch
Richard C. Leuck
Enterprise Bank & Trust
Clayton, MO
|
|
10:20 - 11:50 a.m.
Education Session
High-Speed Balancing and Over-Speed Testing of Electrical Armatures
Almost all manufacturers and many service centers have shifted to high-speed balancing and over-speed testing for medium and large armatures. This not only assures smoother rotor operation but also detects possible faults. This session will cover:
Basic theory of high-speed balancing and over-speed testing
How to start working on these new ideas with your existing equipment
The latest equipment and procedures for doing these tests more effectively and at lower cost
When low-speed balancing is sufficient
Other advantages of over-speed and operating-speed testing
Atul Nath
ABRO Balancing
Katy, TX
|
10:20 - 11:50 a.m.
Education Session
EMI Diagnostics
This session will cover:
Using electromagnetic interference (EMI) as an assessment tool for motors, generators, transformers, cable and switchgear
Focusing on 4 kV motors and industrial-size generators (under 200 mW)
Advantages and limitations of EMI testing
Examples of electrical and mechanical problems
Jim Timperley
Doble Engineering
Morrisville, NC
|
12:00 - 4:00 p.m.
Exhibit Showing
A box lunch (12:00 - 1:00 p.m.) is for Full Business registrants only. Concessions available for other attendees. Check out EASA's current list of Exhibitors.
12:00 - 4:00 p.m.
Used Equipment Trading Post
4:00 p.m. - 12:00 a.m.
OPEN NIGHT
|
Tuesday, June 16
|
7:30 - 8:10 a.m.
Breakfast
8:10 - 8:55 a.m.
Annual Business Meeting
9:00 a.m. - 12:00 p.m.
Final Exhibit Showing
Check out EASA's current list of Exhibitors.
9:00 a.m. - 12:00 p.m.
Used Equipment Trading Post
|
12:15 - 1:45 p.m.
Networking Luncheon & Speaker
Humor at Work: Laughter as a Profit Center
Stress in the workplace is no laughing matter. This presentation will offer insights and techniques for using positive humor as a buffer to the pressures of work and life. Research proves that businesses, customers and staff benefit when employees learn to use humor and laughter to:
Cope with change
Relieve stress
Boost creativity and productivity
Improve customer service
Encourage better teamwork and higher morale
Enhance communication skills
Transform your enterprise by making laughter your new profit center!
Kathleen Passanisi
New Perspectives
Lake St. Louis, MO
|
2:15 - 3:30 p.m.
Education Session
Accelerate INNOVATION
Innovation does not equal technology. It is about finding better ways to boost productivity, performance, and profitability. This session will:
Demystify the process of innovation, and make it simple, clear, and practical
Show how every employee can generate breakthrough ideas to increase efficiency, expedite execution, and boost the bottom line
From scheduling thinking time to using the observation tower to using OPS (other peoples successes), attendees will walk away with ideas they can use today to generate powerful innovations.
Dan Coughlin
The Coughlin Co.
St. Louis, MO
|

America's Center
St. Louis, MO
June 14-16
|
Having grown up attending EASA conventions, I look forward to them as much as a family reunion. There is, and always will be, something new to learn. EASA brings together people willing to help by sharing their knowledge. EASA also gives you an opportunity to share what you have learned with others.
Mike Darby
Darby Electric Co., Inc.
Anderson, SC
|
|
2:15 - 3:30 p.m.
Education Session
Generations at Work: New Dynamics in the Workplace
Youve always needed flexible workers who get the job done. Now you have four generations thrown together with different work ethics, expectations and backgrounds. Misunderstandings and clashes should be expected. How you deal with them is key. This session will cover:
How and why work ethics and expectations have changed
Positive and negative aspects of each group as viewed by others
Shared solutions from successful organizations
Steps you can take to facilitate improved working relationships
Strategies to motivate employees and customers
Sustaining win/win relationships
The benefits of the generation-mixed workplace
Matt Thornhill
The Boomer Project
Richmond, VA
|
2:15 - 3:30 p.m.
Education Session
Mischievous Magnetism in Rotating Machinery
This session will cover:
Magnetism fundamentals
Stray magnetism
What makes magnetism mischievous
Damaging effects to rotating machinery
Paul Nippes, P.E.
Magnetic Products and
Services, Inc.
Holmdel, NJ
|

2:15 - 3:30 p.m.
Education Session
Core Testing: A Good Procedure Gone Astray?
The loop or core test was developed for testing 50/60 Hz stator cores, yet customers increasingly are specifying its use for squirrel cage rotors, armatures, and higher-frequency machines. Understanding the principles behind the loop test results in good repair decisions.
Chuck Yung
EASA Technical Support Specialist
St. Louis, MO
|
|
3:45 - 5:00 p.m.
Education Session
How to Retain Generations X and Y Employees
The fact that its a challenge to recruit younger employees (and by that we mean 35 or under!) to the EASA industry is no secret. But once you do, how can you become more effective in retaining them? This session will cover:
The high expectations Generations X and Y have of themselves and those they work for
How to work with the younger generations with a different mind-set
What motivates your younger workers
Tools to assist you in developing a strategy to retain these key employees
Matt Thornhill
The Boomer Project
Richmond, VA
|
3:45 - 5:00 p.m.
Education Session
Accelerate Your Brand
Your brand is your reputation in the marketplace. Its not what you want to be; its what customers believe you are right now. This session will cover:
Penetrating insights into the dos and donts of building the brand you want
The critical and integrated relationship of purpose, business research, strategy, planning, execution, and marketing that ultimately determines the brand you have
Dan Coughlin
The Coughlin Co.
St. Louis, MO
|
3:45 - 5:00 p.m.
Open Tech Forum
This is one of the most popular sessions at every convention. Bring your technical problems and questions and learn from EASAs engineering team and your colleagues during this informal dialogue.
Discussion Leaders: EASA Education & Technology Consultant Austin Bonnett, Bonnett Engineering, Gallatin, MO; EASA Technical Support Specialists Tom Bishop, Kent Henry and Chuck Yung; and EASA Pump & Vibration Specialist, Gene Vogel
5:30 - 8:30 p.m.
Chairmans Party at the EASA Lounge
Entertainment by Galaxy.
See Social Events.
|
Wednesday, June 17
|
88:00 - 10:30 a.m.
Optional Service Center Tour: Illinois Electric Works
Provides AC/DC motor rewinding and repairs to 10,000 hp, babbitt bearing spin casting, dynamic balancing, laser coupling alignment, metallizing, selective plating, predictive maintenance, on-site services, pump repairs, related machining and welding (www.illinoiselectric.com).
Requires separate ticket. See Registration Form.
|
Register for EASA's 2009 Convention today!

America's Center
St. Louis, MO
June 14-16
(Back to top)
|
|
|
|
|