Open Search

Selling to Different Personality Types

Publication date: 
May 2012
Author(s): 
Jerry Peerbolte, J. Peerbolte & Associates
Type of media: 
Webinar recording
Recording duration: 
49 minutes

Salespeople will tell you they encounter all sorts of individuals and personalities from one customer to the next. In fact, it’s not unusual to deal with different types of folks at one business! So, what is a salesperson to do? Understanding different personality types is critical to being a successful salesperson.

This presentation teaches participants how to recognize differences in personalities. It also explains how to adapt a conversation and sales presentation to best appeal to that person’s personality. Participants will also be able to determine their own personality style and its strengths and weaknesses.