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Developing a Marketing Game Plan: Strategies, Techniques and Tools

Course length: 
Two hours
Sales, Marketing & Management
Course description

Marketing isn’t something just for the big companies. Small companies can still successfully market their business.  And it’s not just about fancy websites and brochures. Successful marketing involves understanding your strengths and identifying those customers who can benefit from this. No funds available for a marketing budget?  Don’t overlook these inexpensive, but effective, tools and techniques to market your company.

Estimated duration: 2 hours

NOTE: This course must be scheduled with another 2-hour or longer course for a minimum training time of at least one half-day.

Instructor(s) available to teach the course: 
Jerry Peerbolte, J. Peerbolte & Associates
Chapter/Region fee (+expenses): 
$1250 plus $15/student for handout
Member company fee (+expenses): 
$1750 plus $15/student for handout
Nonmember fee (+expenses): 
Not available to nonmembers
Maximum number of students: 
No maximum
(Additional fees may apply if travel time exceeds 5 hours. Contact EASA for details.)
Condensed course alternatives
Available as a condensed course: